News

February

 

The stores have gone all 6 Nations this month, if you are near Bluewater, Cardiff or Stratford London, be sure to visit us!

 

 







6-Nations- Sport Guru


6 Nations Pool now live!  Predict the winner, the score and win Front Up Stash!

 
 




ASOS and Fruugo
The guys at ASOS Marketplace & FRUUGO loved our gear and we’ve just launched on their websites.


      
 



6 Nations Range

England? Ireland? Scotland? Wales?  We have all home nations t-shirts now in stock!  Our best selling Blood Sweat and Tears design has gone Six Nations crazy and is available in several colours and designs








Photo Shoot
Our latest collection launched this week which meant a photo shoot in Cardiff, we’ve taken a lifestyle approach with the new shots; let us know what you think? 
We spent the day in our Cardiff store and at Cardiff RFC...  Big thanks to Bryan Walker at Cardiff RFC for sorting us out!

If you’d like to be considered for one of our next shoots please contact joanne.salter@frontup.co.uk

 


 


January 2012

Happy New Year!

Our Sale is now on - up to 40% Off!

Front Up Rugby Sale T shirts Now From £19 Front Up Rugby Sale Polos Now From £24 Front Up Rugby Sale Hoodies Now From £34 Front Up Rugby Sale Sweat Pants Now From £39

T-shirts

were £24 NOW £19

Polos

were £34 - NOW £24

Hoodies

were £44 NOW £34

Sweat Pants

were £44 - NOW £39


 



PR Highlights of 2011


A big year for Front Up with some great PR coverage from trade titles such as Drapers & Menswear Buyer, to Sky Sports News, The BBC, The Sun, Nuts, Daily Express and a whole host of others. Result!




 Merry Christmas from us all at Front Up.  We hope you all have a great break and wish you all a Happy New Year

 



Xmas Ambassador Campaign
Our ambassadors have been busy, spreading the word of Front Up.  Front Up’s social media channels have been buzzing with activity over the Christmas period, and we would like to thank you all for all your hard work, fresh ideas and dedication to the brand. If you want to join the Ambassador team, drop Jo an email on joanne.salter@frontup.co.uk
 

 



December

Cardiff, Shane Williams, SW11 and Odd Gods
Welsh legend Shane Williams officially opened our Cardiff store this week, he was there to sign Front Up clothing and to meet fans.  Shane’s SW11 range is now available from Front Up Cardiff, St David’s Centre, along with Welsh rugby gift company, Odd Gods.

 





Wacky Sox 
Wacky Sox are now available in our stores!  You can purchase Wacky Sox from, Cardiff, Stratford and Bluewater.  Why don’t you “Treat your Feet” this winter

 



November


New Website
Things look a bit different?  We’ve just launched our new website to tie in with the launch of our Aut/Winter range. We hope you like it! Have a browse around and let us know what you think. 
 



Leicester and Bristol ‘Pop-Up’

It has been a busy week this week; we have launched two new Christmas pop-up’s, in Leicester, Highcross and Bristol, Cabot Circus.  These Front Up stores will be open over the Christmas period until January so you’d better get  your skates!

              
 


21st October

Our Autumn/Winter collection is on it's way and will launch in early November. It's our best product yet!

We've got new Heritage: t-shirts, polos, rugby shirts, hoodies, & sweatpants!

Here's a sneak preview:

 

Front Up Rugby Tokyo Tour T-shirt

Front Up Rugby Trinity Rugby Shirt

Front Up Rugby Kingston Hooded Rugby Shirt

Front Up Rugby Shrove Rugby Shirt

 

 

 

 

 

 

 

 

 


October
Bluewater Opens
Our second store is now open in Bluewater, Kent.  You can find us on the Upper Thames Walk a short distance from House of Frasier

 

 

Front Up Rugby Bluewater Store


            

 

 


Stratford Calling
Front Up Opens in Olympic Park!
Front Up have opened in Stratford Westfield, Our first permanent store.  We’re located on The Street between Marks and Spencer and Nike.

 

Front Up Rugby, Westfield Stratford